Willis Commercial Rebrand
Lynae Hilton
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Posted Apr 1, 2025
A much-needed evolution from their dated identity into something that truly captured the vibrancy of their work and speaks to their high-end commercial clients.
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2
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Timeline
Sep 9, 2024 - Oct 10, 2025
Primary Logo Lockup
Brand Focus & Tagline
Brand Color Palette
Type Hierarchy
Social Media Templates
Hoodie Mockup
Business Card Mockup
A first look at the stunning rebrand created for Willis Commercial Landscaping.
This project goes beyond a simple refresh – it's a complete reimagining of how a commercial landscaping company can present itself in today's competitive market. Willis Commercial Landscaping has always delivered exceptional outdoor transformations with care and craftsmanship. Now, their brand visuals match the sophistication and quality of their work.
🎨 Color Revolution: We've introduced a vibrant new color palette that stands out in the industry while evoking the natural beauty Willis creates in every project.
✍️ Typography that Speaks Volumes: Our carefully selected typefaces convey professionalism and approachability, mirroring the balance Willis strikes in their client relationships.
🔄 Logo Reimagined: The new logo perfectly blends modern aesthetics and timeless design, instantly communicating Willis's commitment to excellence.But a brand is more than just its visual elements. It's how these elements come to life across every touchpoint.
This rebrand is more than just a new look – it's a strategic repositioning to attract high-end commercial clients who demand the best. It's about aligning Willis Commercial Landscaping's external image with the premium quality they've always delivered.
🌿 Watch for the full Willis Commercial Landscaping case study, coming later this week! You won't want to miss the complete reveal of this transformative rebrand.
Like what you see? Let's work together!
Email me: hello@lynae.design