Creators and founders know that consistent commenting is key to growth on X and LinkedIn, but daily engagement is hard to maintain. Burnout, overthinking replies, tab switching, and inconsistent activity break momentum and reduce visibility.
Objective
Design a landing page that explains Yapyap’s value in seconds, emotionally connects with the user’s pain, and drives sign-ups for an AI comment generator built for daily use.
Solution
I designed a storytelling-driven SaaS landing page that guides users from awareness to action.
Key UX decisions:
Clear hero message explaining the product instantly
Scroll-based pain → solution storytelling
Minimal feature grid focused on benefits, not complexity
Features framed around speed, confidence, and consistency
Trust signals through a public roadmap and testimonials
Clean pricing section and a strong final CTA
All core features were supported with custom illustrations for fast understanding.
Outcome
Production-ready SaaS landing page
Clear product positioning for creators and founders