Two-direction design chooser by Vincent L. AndersonTwo-direction design chooser by Vincent L. Anderson

Two-direction design chooser

Vincent L. Anderson

Vincent L. Anderson

A demo built for a specific brief. Not client work: the material shown is sample data, so what is on display is the mechanism.
For an open design brief I built a direction chooser: identical copy, identical structure and an identical component set rendered in 2 complete art directions that differ in type scale ratio, measure, density, rule weight, button shape and tracking, switchable live with ?dir=, so exactly one variable moves and the decision is made by looking rather than by adjectives.
Two-direction design chooser 1
Two-direction design chooser 1
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Posted Sep 22, 2026

For an open design brief I built a direction chooser: identical copy, identical structure and an identical component set rendered in 2 complete art directions that differ in type scale ratio, measure, density, rule weight, button shape and tracking, switchable live with ?dir=.