Popoluca is a fashion brand located in Yogyakarta, Indonesia. They focused on ready to wear items with good quality at the good prices.

As a Digital Marketing Specialist and Content Creator at Popoluca, my role is multifaceted, encompassing various aspects of the digital marketing and creative fields. I play a pivotal role in driving the brand's online presence and engagement within the fashion industry.

My support are including:

Social Media Styling & Strategy

Creative Direction

Copywriting

Branding

Fashion Campaigns

Analytics and Optimization

A lot of our social strategy was based on video content since it would make us more relatable and more egangaging with our audience.

Discover here..