Riviere was founded in 2021, a fashion brand that focused on simplicity and timeless design with good quality and affordable prices.

Before started, I delve deep into the world of fashion, studying market trends, consumer behaviors, and competitor landscapes. I should understand the unique niche that they want to occupy and identify what sets them part.

I starts with a clear vision of what they aspire to become in the fashion industry. Define their core values, which serve as the foundation of brand identity. These values shape the decisions, actions, and the experiences to deliver.

Creative Direction

Brand Identity Design and Consultant

Packaging Design

Product Launch Campaign

With a strong vision in place, I made brand's visual and verbal identity. This includes designing their logo, selecting a distinctive color palette, choosing typography that reflects their style, and establishing a tone of voice that resonates with the audience.