voivai Brand Identity
Ayberk Atılgan
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Posted Jan 19, 2026
I've built the brand identity of a calm tea brand, voivai which embraces minimal design and abstract iconography. For them, tea is a ritual, not a rush.
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Brand identity for a tea store
voivai is a minimal tea brand and each blend is represented through abstract icons. Instead of loud packaging, the design focuses on balance. The result is a calm, modern vibe where every tea feels distinct, yet part of one cohesive collection.
Logo
Cup illustrations
Colors
Business Cards
Packaging