Suinder - Digitalise the Automotive Industry

Suinder is a digital platform designed to help automotive dealerships streamline their day-to-day operations, from managing leads and customer relationships to scheduling appointments and organizing vehicle data. The goal was to create a more connected and efficient workflow for dealership teams, reducing manual processes, minimizing operational friction, and giving employees a clearer view of their customers, vehicles, and ongoing activities.

PROBLEM Dealerships manage a constantly changing inventory of new, used, incoming,and sold vehicles. When vehicle information is spread across different tools and workflows, keeping stock accurate becomes time-consuming and difficultto maintain. Teams need to quickly understand what is available, where each vehicle is in the sales process, how long it has been in stock, and which actions require attention. Without a clear overview, important information can easily become fragmentedor overlooked.

SOLUTION We designed a centralized vehicle management experience that gives dealership teams a clear, structured view of their entire stock.

Vehicles are organized by their current status, with contextual information and actions available directly from the overview. Advanced filtering, search, and vehicle profiles make it easier to find specific cars and access relevant information without navigating through multiple systems. The experience was designed around the dealership's actual workflow, reducing unnecessary steps while making stock management more transparent and actionable.