We designed a modern and aesthetically pleasing brand identity for Creva, an ice cream brand that aims to evoke a sense of craving and comfort in every scoop. This project included logo design, brand colours, typography, and packaging that speaks to Creva’s vision of indulgence with a touch of sophistication.

The goal was to create a memorable brand identity that not only stands out on shelves but also appeals emotionally to consumers. The design needed to convey a sense of warmth and satisfaction while maintaining a modern, minimalist aesthetic.

Modern Logo Design: A simple yet striking logo that represents the creamy, inviting nature of the brand. The design reflects Creva’s focus on quality and pleasure.

Pastel Color Palette: Soft, inviting pastel colours dominate the visual theme, creating an aesthetic that feels both fresh and comforting, ideal for an ice cream brand aiming for modern appeal.

Elegant Packaging: The packaging design emphasizes clean lines, minimal text, and engaging visuals, making each flavour easily recognizable while maintaining brand consistency. The design invites customers to indulge and enjoy a comforting treat.

Typography: A modern, approachable typeface complements the logo and packaging, enhancing readability while maintaining a cohesive, premium feel.

By using a pastel colour palette and clean design elements, the brand identity is crafted to attract both the eyes and the taste buds.

The Creva Ice Cream brand identity and packaging design is a perfect blend of modern aesthetics and emotional appeal. AlignX created a visually engaging and memorable brand identity that evokes comfort and craving, making Creva Ice Creams an attractive choice for consumers looking to treat themselves.