The goal is to enhance user engagement, improve accessibility and service discoverability, and streamline customer inquiries and bookings for their warehousing and storage units.

UI/UX Designer

User research, User flow, Visual Design

Their existing website lacked intuitive navigation, had outdated visuals, and did not provide a seamless way for potential clients to explore their warehousing solutions or request services. Additionally, the absence of clear CTAs and mobile responsiveness led to decreased user engagement and missed business opportunities.

To meet Flux Logistics’ needs, I designed a website that:

Features a clean, professional UI with a focus on accessibility and usability

Uses an interactive booking system for customers to reserve storage units online

Include a service showcase page detailing warehousing, 3PL, and logistics solutions.

Integrate a contact form for quick customer support.

The project focused on designing a website that

Communicates the flux logistics value proposition in warehousing and 3PL

Provide an intuitive experience for businesses and individuals looking for storage solutions

Enables seamless bookings and inquiry processes

Showcase the company's state-of-the-art facilities, amenities, and logistics capabilities.

View Live Website Here👇

https://www.fluxselfstorage.com/

Enhanced user experience: Intuitive navigation and interactive elements resulted in a 40% reduction in bounce rate due to improved navigation and clear service descriptions, and 75% of users now complete their intended actions (e.g., requesting a quote, booking a storage unit)

Improved brand visibility and SEO performance: SEO-focused structure helped attract more organic traffic, leading to 60% growth in organic traffic and top 5 search rankings for key industry-related keywords within 3 months.

Higher conversion rate and lead generation: Clear CTAs and an optimized service request process led to higher inquiries and bookings by 50%, increasing online inquiries and service bookings within the first 3 months.

Optimized storage and logistics operation: A well-structured, professional website reinforced trust among new and existing customers, resulting in 80% of users now completing bookings without needing additional support.