METSAN Catalog Redesign
selin çınar
Verified
They said it was just a technical product list. I said: it needs a bit of elegance.
METSAN’s technical catalog needed more than specs — it needed soul.
I transformed a dense product list into a visually engaging, category-based editorial design.
With bold layouts, functional hierarchy, and a modern color system, we turned technical data into a brand asset that speaks clearly to both engineers and clients.
The result: a high-impact catalog that elevates METSAN’s presence at every meeting, fair, or presentation.
✦ Roles: Visual direction, layout design, typography, export prep.
✦ Tools used: Adobe InDesign, Illustrator, Photoshop.
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What the client had to say
Selin is visionary, quick to understand, easy to work with, and communicates clearly. Thank you!
İbrahim Kurtulan, Metsan Lighting
Jul 17, 2025, Client
Posted Jul 17, 2025
Designed a sleek, category-based product catalog for METSAN — transforming technical content into a premium, brand-aligned asset.
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Timeline
Jul 17, 2025 - Jul 17, 2025
Clients
Metsan Lighting
