CareerBee, an early-stage startup, secured series A funding based on their PoC. Skilbi approached us to design their extensive web applicatio focused on upskilling overlooked students as they meander their career journey. Skilbi aims to connect their students to career exploration and skill-building opportunities.

Many students feel unsure about what career path to choose, often lacking guidance or relatable role models. The platform needed to instill confidence through clarity and structure.

Career guidance platforms often overwhelm users with dense information and unfamiliar terms. Students needed bite-sized, jargon-free advice that felt approachable.

Generic platforms fail to account for individual interests, skills, or socioeconomic backgrounds. CareerBee needed to adapt based on who the student is and where they come from.

Students were left with static content and no interactive tools. They needed dynamic support such as quizzes, suggestions, or nudges to keep them moving forward.

Understand the emotional state and struggles of students. Use research and personas to design features that address their anxieties, lack of clarity, or confidence in career choices.

Offer tailored recommendations based on individual interests, skills, and preferences. Utilize questionnaires, interest assessments, and AI-driven suggestions to make the experience feel customized.

Ensure the app is easy to navigate, with clear labels and step-by-step guidance. Use straightforward language to avoid overwhelming users with jargon.

Present information in manageable chunks to prevent cognitive overload. Start with general advice and gradually provide deeper insights as users explore their interests.