Sarah W. Photography | Social Media Marketing Strategy Audit

Renea Dominique

Social Media Strategist
Brand Strategist
Social Media Marketer
Instagram
Pinterest

sneak peek of the social media marketing strategy pdf
sneak peek of the social media marketing strategy pdf

Hey, I want you to meet, Sarah! 👋🏻

before and after of a photographer client.
before and after of a photographer client.

Sarah is an extremely talented photographer that specializes in maternity, couples, and family photoshoots!

Being a fairly new photographer, she was looking for social media marketing support that worked within her budget.

⚡️ Sarah's Top Three Goals:

Get more followers and book more ✨aligned✨ photoshoots

Gain a better understanding of how social media works

Have a better relationship with social media "because as of right now, I feel pretty defeated and overwhelmed by all of it."

🪩 How The Social Media Marketing Strategy (pdf) Helped:

We optimized her profile to increase her searchability as a Washington photographer

Created a content repurposing strategy for Pinterest to create evergreen content

Brand positioning analysis and improvements

2023 SEO & best practices for Instagram and Pinterest

Target audience profiling so she knew exactly who she was targeting and talking to

Content strategy advice to grow and strengthen her community

3 content ideas to help her nurture her community, grow her following, and convert more photo shoot bookings

💬 Some Things We Chatted About With The Extended Support:

Clarification on SEO; her personalized hashtag strategy and keywords to reach her dream clients

Website builder options that fit her budget to improve her authority and perception as a professional photographer

Reels strategy and reviewing some pieces of content that she had created

Overcoming perfectionism and imposter syndrome

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