Social Media Design and Management :: Behance

BizCan is a Vancouver based professional business start-up consultancy providing strategic business solutions to diverse industries. Their target audience was primarily in India and Canada.

Proficient was engaged to create a social media strategy for BizCan that would enhance it's online visibility and position it as a thought leader in the business consultancy industry.

The scope of the project included:

Establishing and maintaining an active presence on platforms such as LinkedIN, Instagram and Facebook.

Developing a content strategy aligned with BizCan's mission, values and target audience.

Creating and executing campaigns to highlight BizCan's services, success stories, and industry expertise.

Driving audience engagement and generating leads through customized content and paid advertising.

Comprehensive social media plan tailored to BizCan's goals and audience.

Scheduling and execution of a content calendar with consistent updates.

Content creation and campaigns including high quality posts, graphics, videos showcasing BizCan's expertise.

Educational content to position BizCan as a thought leader in its field.

Monthly analytics reports detailing growth in followers, engagement and conversions.

Insights and actionable recommendations to refine strategy.

Executed targeted paid ads to enhance recall.

Achieved a 30% increase in inquires through social media campaigns.

Created posts that significantly increased BizCan's reach, attracting attention from potential clients and partners.