Crm2Print
Valentina Vassura
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Posted Oct 4, 2022
Crm2Print is a new integrated mail service that connects to your CRMs.
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THE PRODUCT
Crm2Print is a software that allows you to send direct mail directly from your computer and in batches.
Designed to integrate with your CRM, you can upload a template of your mail and send it to your contacts’ doors in one click.
THE BRIEF
Kris, Daniel and Lee wanted a total makeover for Crm2Print’s branding and landing page. The main goal was to create a brand that inspired trust in the product while also resulting friendly and easy to use.
DELIVERABLES
Logo design
Brand guidelines
Landing page design
THE BRAND
Triangular shapes, meaning stability and power, make the main logo which also represents the abstraction of the concept of mailhouse.
The colour palette was created to recall specific feelings in the audience: trust, friendliness, and technological empowerment.
THE WEBSITE
The scope of the landing page redesign is to explain and highlight Crm2Print software’s benefits to the users as well as invite them to discover the product by signing up for a demo call with the support team.
For this reason, the landing page was designed as a funnel that takes the user on a flow to conversion.
“Job well done. Looking forward to working with Valentina on a next project!” Lee R. Director at Crm2Print
