American Desert Music: 3hattrio Album Release Bio and One-sheet

Carl-Eric Tangen

For 3hattrio's album campaign for 'Dark Desert Night,' I wrote their release bio and designed the one-sheet sent to media outlets and industry professionals. This bio and promo package was crafted to introduce the band's unique genre of "American Desert Music" and their connection to the natural world of the American Southwest to national audiences.
Drawing from provided information and the album's themes, I developed a compelling narrative that highlights the band members' diverse musical backgrounds, their connection to the landscape near Utah's Zion National Park, and the inspiration behind 'Dark Desert Night.' The bio emphasizes the band's use of traditional American music elements to capture the "formidable and unique ancientry" of the desert landscape and quotes band member Hal Cannon on the band's approach to the music.
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Posted Mar 16, 2025

3hattrio bio & one-sheet. Narrative of musical backgrounds, & connection to the Southwest. Visually effective promo w/ bio, tracklist, and industry quotes.

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