Adroit Drinks

Feranmi came to me: he and a few friends were starting a business supplying drinks to events and he was in need of a complete brand identity for this company. We started out by identifying the target audience & mapping out their needs. After this, it was time to move on to a visual approach.

I created varying logo concepts according to the vision we had in mind and after one was selected, I modified it with different variations so they could be used on any platform. Next, I worked on the colour & typography to ensure that the brand resonated well with the target audience.