Loyalty & Rewards Mobile App

Rushabh Koradia ⚡️

UI Designer

Adobe Illustrator

Figma

Marketing

Loyalty & Rewards 🎁

Discounts • Games • Marketing Campaigns

⚛️ The Client

To create a mobile-first loyalty and rewards app that boosts customer retention, increases new customer acquisition, and drives repeat visits through gamified experiences, marketing campaigns, and instant rewards.

⚛️ Scope

Mobile App Development - iOS & Android

Gamification Systems – Points, Leaderboards, Daily Challenges

Reward Engine – Coupons, discounts, and exclusive offers

Campaign Management Dashboard for mall marketing teams

Push Notification System for real-time engagement

⚛️ About Project

Duration ~3 weeks (including testing & deployment)

Team Size - 4 people

⚛️ The Challenge

The client needed a single platform to:

Incentivize repeat visits without heavy ad spend

Run seasonal campaigns quickly across all stores

Reward customers instantly for completing actions (shopping, social shares, referrals, etc)

Increase retention rate by 20%+ within the first quarter

⚛️ The Solution

Design

Created a visually vibrant interface matching the mall’s festive, retail energy

Intuitive UX with one-tap reward redemption and gamified progress bars

Dynamic banners for promotions, auto-updating from the marketing dashboard

Development

Built with React Native for cross-platform speed & cost efficiency

Integrated real-time reward engine connected to POS systems

Added QR code scanning for in-store engagement and reward unlocking

Key Features

Gamification → Spin-the-Wheel, Scratch Card, Trivia Quizzlets

Instant Rewards → Digital coupons & discounts redeemable in-store

Campaign Automation → Schedule and launch mall-wide promotions in minutes

Analytics Dashboard → Track customer visits, redemption rates, and ROI in real time

Push Notifications → Personalized offers triggered by location and shopping history

Spin the Wheel, Referral, Store, Login

Scratch Card, Survey, Bill Scan, Profile, Network Error

Shop & Win, Location Access & Selector, Points Wallet

Coachmarks, OTP Verification, Coupon Search, Tier Upgrade, Media Interaction

⚛️ Impact & Results (First 3 months)

Retention Rate ↑ 26%

New Customer Acquisition ↑ 18% via referral & in-app campaigns

Average Spend Per Visit ↑ 12% due to upsell offers inside the app

Over 30K coupons redeemed and 50K+ app installs

We’ve never seen our customers so engaged. The app makes rewards instant, campaigns easy to run, and the ROI speaks for itself. It’s now the center of our marketing strategy."

— Mall Marketing Head

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Posted Jan 22, 2025

Built a gamified loyalty app for a mall chain, boosting retention by 26% & customer growth by 18% with instant rewards, in-app games, and campaign automation.

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