XPRIZE

Abe Serrano

This interactive guide introduces potential investors to the spirit of innovation and vision that drives the XPRIZE Foundation and provides an overview of all available partnership opportunities. The design challenge was to create a responsive micro-site that could be used in casual conversation with potential partners to communicate available opportunities. I approached this project with a macro/micro perspective. I designed the UX experience to allow for a quick 5-minute pitch as the default user path with options to dive deeper into topics of interest that would result in a 20 minute+ conversational experience. XPRIZE had helped fund a series of incredible accomplishments and I wanted the UI to celebrate the highlights and create a sense of prestige at first glance.
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Posted Jan 27, 2021

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