For this project, I produced, edited, and mixed sound effects for a Televisa advertising video. The client provided the music and voiceover, while I handled voiceover enhancement, full audio integration, and final mastering to ensure broadcast-ready quality.
LNC Productions for Televisa
LNC Productions, a New York-based creative agency I collaborated with extensively in the past, led the production of this Televisa campaign. The ad focused on presenting data about the Hispanic population and its marketing potential, requiring an engaging and dynamic sound design to support its storytelling goals.
After receiving the video, music, and voiceover from the client, I produced and synchronized custom sound effects tailored to the visuals. I refined the voiceover for clarity and presence, adjusted the music to fit the narrative flow, and mixed all audio elements into a cohesive, impactful track. The final master adhered to industry and broadcasting standards.
The Result
The final deliverable was a professionally mixed and mastered audio track, perfectly synced to the visuals, enhancing Televisa’s message with compelling and precise sound design.
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Posted Jul 20, 2024
Expertly crafted sound design and custom effects for Televisa’s ad, delivering impactful audio that enhances brand communication and visual narrative 🔊