Digital brand strategist | PIRATE Summit

About the company

Founded in 2010, PIRATE Summit is a conference specifically designed for entrepreneurs on their journey. It focuses on real life experiences, authentic connections, peer learning, and is characterized by its festival-like atmosphere. Every year +1.000 worldwide participants join!

My job

Defined a marketing plan, and curated content (copy, SEO, graphics, blog, emails) across the website and 4 social channels (LinkedIn, Twitter, Instagram, Facebook), ensuring a cohesive brand identity.

Designed +300 graphics and created content to promote company’s event and build brand reputation, growing combined impressions by +200K, following by +2K, net sales by +50K, event participants by +700, website visitors +1K daily.

Tracked, analyzed, and reported weekly analytics and KPIs to CEO.

Tools used

Canva, Meta Business Suite, Wordpress, SEO, Asana, Google sheets, Google Analytics.