The Wefight BtoB website was a showcase website for their products, designed solely for different types of professionals.

Without a detailed BtoB website, Wefight wanted to establish a stronger presence in the industry.

The goal was to attract healthcare professionals, pharmaceutical laboratories, partners and patient associations.

The project brought together the strategy of the communication & marketing team, the expertise of the salespeople, the technical skills of the front-end developer and my know-how as a UI designer.

The project relied heavily on the knowledge of the marketing and communication team, but this knowledge was rooted in their expertise and also fueled by an expert understanding of SEO. Their advice was instrumental in creating a website that not only featured products and testimonials, but also strategically positioned the company for increased visibility.