apex collective

I developed the full web experience for Apex Collective, a VC firm focused on visionary founders. This project was a testament to sophisticated front-end development, where I personally managed the complete Webflow build, custom GSAP animations, and bespoke CSS to deliver on the site's intricate design.

My approach involved constructing every page and element in Webflow, establishing a strong and flexible framework. To handle the dynamic content, I implemented and populated two core CMS collections: one for the detailed Team profiles (including their impressive company associations) and another for the extensive Portfolio, making content management super efficient. I then wrote custom GSAP code to introduce smooth, dynamic interactions and transitions, making the user experience truly stand out.

This entire project was my responsibility from start to finish, focused on delivering a high-performance site with a refined aesthetic.