The project was to build and grow the online presence of Ceyise Studios, an art-led brand founded by architectural color consultant & color psychologist CEO Stacey Denise. The goal was to increase visibility, drive brand loyalty, and convert engagement into sales through seasonal campaigns, trendy video content, and platform-optimized posting.

I worked closely with the CEO to understand her artistic brand vision and audience psychology. I optimized social platforms, then developed a campaign calendar tailored around key retail events like Black Friday, Mother's Day, and Sibling's Day. I produced video content, edited educational visuals, and used SEO techniques to optimize reach across Instagram, Facebook, TikTok, LinkedIn, and YouTube Shorts. The content focused on emotional connection through color and storytelling.

Complete optimization of Instagram and Facebook pages

with strong, on-brand visuals and headlines that captured attention. Handled the full content process from layout and editing to writing clear, engaging captions. Also planned and rolled out campaigns around holidays and key events to drive engagement.