Content across channels for the popular video game Elden Ring that released in 2022. Despite tough competition from much bigger gaming outlets, some of our blogs ranked number one on Google for months on end.

The articles were also the number 1 traffic bringers on the website for a while.

My writing process:

Read and study the top-ranking blogs on my target topic, especially the headline.

Utilize SEMrush, Ahrefs, SimilarWeb, and other tools to catch the trending keywords.

Note down the keywords found from Step 2 and brainstorm a few long-tail keywords to use in my blog.

Begin writing the blog and test out various headlines and sub-headlines in the blog. Ensure that the keywords that placed naturally.

Since Elden Ring is a game that I have on my PC, I used screenshots that I took during my playtime.

About images used: Compress each image and add relevant alt text to each image.

Design a feature image by myself on Canva to differentiate from the competition.

Published a number of videos for BLG on YouTube wherein I was responsible for video ideation, scripting, and editing.

The videos were of different types, from guides that demonstrate solutions that many people were having trouble with to listicle videos that rank games based on certain criteria.