Frolick Candles

Frolick is a candle brand that aims to enhance your space with floral and herbal scents that reflect calm and playfulness. Branding and logo design inspired by dancing ('frolicking') flowers, encouraging a sense of playfulness. The logotype is a customized typeface with a modified "i" to symbolize the burning wick of a candle. Each monochromatic color palette symbolizes nature and is overlayed with a pattern similar to the logo design.