JUV Consulting, the top Generation Z marketing agency, published its first trend report in January 2021. Memes & Movements sought to dismantle boring white papers and transform research into an interactive experience.

As the primary content writer, I combined insights from over 1,000 Gen Z respondents to crowd-source the top 20 trends of 2020. I also worked behind the scenes to creatively produce the brand concept and design executions. I project managed a freelance web designer, along with our in-house design team, to mock-up wireframes on Adobe XD.