Bairrio
Cláudia Lucas
Brand Designer
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Figma
In order to innovate the real estate market, “Bairrio” was born. A Brand communication project based on a digital platform whose objective is to promote the lease of a set of assets promoting its location and lifestyle of the surrounding area.
A “lease to call home” was the result of the process and development of naming, branding, identity and design system for a new concept and digital tool dedicated to renting in emblematic neighborhoods of the great metropolitan area of Lisbon.
Agency: WhiteWay ®
Client: Norfin
Main Designer: Cláudia Lucas
Motion Graphics: Márcia Batista
Copywriter: Carlos Monteiro
2021
