Brand Identity and Campaign for ÎNTRE

A wardrobe built between places

ÎNTRE is a conceptual fashion identity for lives lived in motion. Shaped by the contrast between London rain and Mexican heat, the brand brings adaptable clothing into one wardrobe for changing climates, cities and plans.

I developed the brand concept, wordmark, symbol, typography, colour system and campaign direction. A diagonal cut runs through the identity as a visual route, connecting places, movement and the RAIN and HEAT chapters.