Creamy is a unique and special brand that playfully celebrates Brazilian ice cream, adding a natural essence to the simple act of cooling down. In this context, a fun, unique, and different brand was created, where typographic elements, illustrations, and a bright color palette coexist, resulting in a striking and harmonious identity.

Throughout the brand's identity, we can see captivating illustrations that bring the packaging to life, always changing according to the flavors, allowing for endless possibilities of materials without becoming monotonous or repetitive.