Conner Kinney Real Estate Investor Education Site

CASE STUDY: Conner Kinney – Real Estate Investor Education Site 🧑‍💼 Client: Conner Kinney

Industry: Real Estate Education / Personal Branding Platform: Webflow Deliverables: Full brand website — 4 pages (Home, About, Courses, Deals)

Conner Kinney is a rising figure in the real estate education space. After closing 32 rental units and $5M in deals before age 22, he needed a digital presence to match his momentum. The goal: build a personal brand site that’s clean, fast, and converts.

This wasn’t a "portfolio site"—it was a conversion engine, guiding visitors from “curious” to “ready to invest.”

Humanize Conner’s backstory while showcasing credibility

Collect emails for a pre-launch course waitlist

Showcase dozens of successful real estate deals cleanly

Design a scalable, modular layout for future growth

Maintain fast performance and responsiveness on Webflow

1. Homepage

Bold headline flips doubt into interest: “Think You’re Not Qualified to Be a Real Estate Investor? Perfect.”

Personal storytelling and repeat CTAs

Testimonial stack for instant trust

Clean animations using Webflow Interactions 2.0

2. About Page

Relatable bio with a “no degree, no excuses” angle

Visuals: candid shots, not corporate headshots

Breakdown of Conner’s 5-step investing process

Strong mid-page and footer CTAs

3. Courses Page

Teaser layout for upcoming course launch

Conversion-focused: email input above the fold

Sectioned visual block: social proof + sneak peek

Easy to scale into full curriculum later

4. Deals Page

Dynamic grid of real estate deals

Subtle hover interactions and light glow effects

Section tagging by location (Bryan, College Station, etc.)

Images + founder face = social proof x trust

Custom CMS Collections for Deals

Optimized animations using native Webflow tools

Desktop-first design, responsively adapted without separate mobile mocks

SEO-structured layout and form tracking ready

Launched in under 10 days from final designs

Fully responsive across devices with zero visual bugs

Captured 1,200+ waitlist signups in the first 2 weeks

Positioned Conner as both relatable and expert in a competitive space