Solution Hub

Wig Mezo-Gadia

0

Interaction Designer

Product Designer

UI Designer

Adobe XD

CSS

Trello

ℹ️ For the full case study, visit https://wigmz.studio/ and password request @ sayhello@wigmz.studio.

Solution hub site displayed on different devices.
Solution hub site displayed on different devices.

📖 Background

Solution Hub provides updated research content on tech solutions across markets and industries, helping CDW customers make informed decisions.

🧑🏽‍💻 My Role

Collaborate cross-functionally to understand web metrics drop-off points and identify visitor pain points.
Deliver solutions (via wireframing) that allow for easier content scannability and reduce navigation frictions.

👽 Users

I found out that apart from the anticipated audience of solution and integration professionals, a significant number of account managers with diverse leadership positions also frequent this website section. To ensure that we not only provide content but also product details, I incorporated cross-promotional opportunities for our products into the design.
Lifestyle thumbnail of experiences on various devices
Lifestyle thumbnail of experiences on various devices

✅ Outcomes

6.3% direct traffic increase with the cybersecurity research content sites
10.2% direct traffic increase for the data center solutions
Multiple templates develop for future page developments

To visit the actual experiences:

⛔️ CDW just went through a site redesign. Some of the items here may have changed.
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Posted Apr 22, 2024

Solutions Hub provides research content on tech solutions for various industries to support informed business decision-making.

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Clients

CDW Corporation

Tags

Interaction Designer

Product Designer

UI Designer

Adobe XD

CSS

Trello

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