RAJA Men's Skin Care | Mini Brand Kit
Simone Lewis
Introducing RAJA, a modern luxury men's skincare brand seamlessly blending Indian tradition and ingredients.
Our design journey focused on authentically expressing cultural richness through vibrant colours and imagery, all within the framework of a sophisticated minimalist style.
The carefully crafted logotype reflects strength, confidence, and a modern essence. Emphasizing user-friendliness, we eliminated unnecessary frills, ensuring a clear and direct representation of the brand, making it effortlessly identifiable for the modern man.
RAJA stands as a testament to the intersection of tradition and contemporary refinement in the realm of men's skincare.
Each hue was thoughtfully chosen to resonate with the brand's core values of Confidence, Power, and Trust, ensuring a unified and compelling representation across all channels. Additionally, we infused an alluring persona into the design, crafting an online presence that not only reflects strength and trust but also captivates with an irresistible charm.
