Rebuilding Emerson Knives’ E-commerce Site
OJ Smith
Rebuilding Emerson Knives’ E-commerce Site, Driving Significant Sales Growth
While at Funk Media in 2013, we took on the project of redesigning and rebuilding the e-commerce store for Emerson Knives. Utilizing WordPress and WooCommerce, we developed a modern online retail platform tailored to their needs.
The impact of the new site was immediate and substantial: in the first year post-launch, their annual sales jumped from approximately $750,000 to over $2 million. This project demonstrated the power of a well-executed e-commerce solution to directly drive significant business growth.
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Posted May 30, 2025
Redesigned Emerson Knives' e-commerce site, boosting sales significantly.
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Timeline
Dec 31, 2012 - Dec 30, 2013
Clients
Emerson Knives
