Brand campaign for Activision Blizzard

Rue Perez

Brand Designer
Graphic Designer
Visual Designer
Adobe Suite
Figma
Instagram
Activision
Activision Blizzard
Blizzard Entertainment
We were brought in to lead a new program that helps the managers of ABK support their workers
Objective Our goal was to keep with the branding due to the strong cultural passion of the department they are in, that would help with the support of the leader growth in the internal company..
Our goal Create assets and guides that are more game-ified than usual corporate brochures so the attention of those going through the session would pay attention and listen whole heartedly.
The problem was that AB didn’t have a brand book for their publications so we had to make one for them while making the end products. we made over 4,676,000 dollars in revenue in this one campaign.
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