Email Rebranding for The Steeping Giant

Harlan Rappaport

Digital Marketer
Email Marketer
Figma
Klaviyo
MailChimp

Objective

Revamp The Steeping Giant's customer welcome sequence to enhance brand connection, alleviate customer pain points, and boost conversion and engagement rates.

Strategy

Developed a concise 8-email series showcasing the brand's story, services, and solutions to common customer queries, fostering a stronger initial connection with clients.

Results

Achieved a notable 28% boost in customer engagement and a 35% increase in conversion rates, affirming the strategy's effectiveness in resonating with the target audience.

Conclusion

The refreshed email series not only revitalized The Steeping Giant's brand image but also significantly improved customer interaction, setting a positive trajectory for future communications. Check it out below!
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