Blueberries – Revolutionizing Corporate Wellness

Objective Blueberries' mission is to promote health and wellness among corporate employees who endure the stress of working 9–12 hours daily. They strive to improve both mental and physical well-being by partnering with hospitals, healthcare providers, and insurance companies.

They approached me with a challenge: to create a dynamic, visually compelling website that clearly communicates their services, reflects their vision, and engages their audience.

Client Needs:

A website that transparently showcases their services and core mission.

Custom illustrations relevant to healthcare and wellness to elevate the design.

An interactive and visually appealing layout that avoids the monotony of standard designs.

I began by thoroughly researching wellness and healthcare websites to identify best practices and key design elements. This step was crucial in defining the structure and flow of the website.

Mapped out page-by-page content structure.

Listed essential design elements that align with the brand’s vision.

To ensure a unique and creative output, I explored various design inspirations and compiled a mood board. This streamlined my design process and helped bring fresh ideas to life in Figma.

With a clear strategy and creative vision, I transitioned to Figma, focusing on:

Custom Illustrations: Designed bespoke healthcare-related visuals to reflect the brand’s personality.

Visual Appeal: Used vibrant colors, engaging layouts, and smooth interactive elements to make the user experience intuitive and memorable.

Transparency & Clarity: Organized content in a way that made it easy for users to quickly understand the services offered.

Challenge 1: Lack of Relevant Illustrations Healthcare-specific illustrations were scarce. To overcome this, I designed custom graphics tailored to the brand, ensuring they perfectly aligned with Blueberries' theme and goals.

Challenge 2: Tight Deadlines With limited time to conduct research, analyze competitors, and design, I focused on time management and prioritization, ensuring high-quality output without delays.

A modern, interactive website with visually stunning designs and custom illustrations that reflect Blueberries' mission and values.A seamless user experience where potential clients can effortlessly explore their services.A platform that not only engages users but also leaves a lasting impression of Blueberries’ commitment to corporate wellness.

This project showcases my ability to handle end-to-end website design—from research to execution—while tackling challenges creatively and delivering a product that stands out.