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Avantika Dhar

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Web Designer

User Researcher

UX Designer

Figma

About the project

Kliqstr is a platform that connects influencers with businesses. Influencers can register on the platform to find work opportunities, while businesses can search for and collaborate with suitable influencers for their marketing campaigns.

Problem

The client needed a complete redesign of their website. They wanted a cleaner and more professional look that effectively showcased their services for content creators and businesses seeking to collaborate with them. Additionally, they required a responsive dashboard design that worked seamlessly on both mobile devices and desktops. The dashboard needed to include specific features, such as displaying influencer follower statistics, while maintaining an appealing and functional design.

Solution

Research & Inspiration: I started by gathering design inspiration to align with the client's vision. My focus was on creating a minimalistic and functional layout to achieve a clean aesthetic.
Requirement Gathering: I compiled all the specific features and elements the client wanted to incorporate into their website and dashboard.
Design Process: Using Figma, I translated the inspiration and requirements into a cohesive design.
Incorporated visually appealing and relevant images and videos to ensure clarity and attractiveness.
Followed essential design principles, including proper white spacing, to maintain balance and simplicity.
Responsive Dashboard: I created a responsive dashboard that adapts to various screen sizes, ensuring usability on both mobile and desktop platforms.
Added features like displaying influencer follower data, designed to be visually engaging and user-friendly.
Visual Appeal: Selected appropriate colors, fonts, and visuals to create a harmonious design that is both functional and aesthetically pleasing.

Challenges

The main challenge was integrating confetti into the design, as requested by the client. While my approach leaned towards a clean and modern look, the confetti risked making the design appear cluttered. After discussing the client's preferences, I carefully incorporated the confetti in a subtle manner that complemented the overall minimalistic theme without overpowering the design.

Conclusion

The result was a clean, responsive, and visually appealing website and dashboard that met the client's requirements while maintaining a modern aesthetic.
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Posted Jan 11, 2025

Kliqstr connects influencers with businesses. Influencers register on Kliqstr to find work, and businesses use it to find and hire them for marketing campaigns.

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Web Designer

User Researcher

UX Designer

Figma

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