Project Overview
We helped Marie-France Garon relaunch her personal brand with a new Kajabi website that reflects her expertise, warmth, and clear product offerings. The previous website lacked visual consistency and a strong sales structure, so our goal was to combine a more compelling design with strategic funnels for each of her core services.
Scope of Work
Three Brands – One Strategy
➤ SlimDown & Beyond
Refined the entire funnel, upgraded the program structure, added a VIP lead magnet option, and built a logical path to coaching and membership offers.
➤ Healthy Cooking for Food Lovers
Created a lightweight funnel with a daily email recipe product, designed new offers, improved trial logic, and built an engaging, mobile-friendly sales page.
➤ Marie-France Garon (Personal Brand)
Redesigned the main website to serve as a hub for all her services, improved positioning and user flow, and aligned the messaging with her evolved brand.
Key Challenges & Highlights
→ Balanced fresh, elegant design with familiarity for her existing audience
→ Introduced distinct visual identity for each product line (color palette, layout, voice)
→ Improved page speed, structure, and mobile responsiveness
→ Delivered strategic funnel structure with scalable logic for future offers
Result
A cohesive and conversion-focused Kajabi site that brings together Marie-France’s three signature offerings under one beautiful digital roof - ready to grow with her business.