Challenge
Keep BGMI’s massive audience engaged post relaunch and attract new followers with fresh, share-worthy content.
Strategy
Produced the funniest and most relatable gaming content for the page, mixing trending formats with deep insights from the game. Focused on organic virality by pairing esports culture with meme-worthy moments.
Top Performing Content - BGMI:
30M+ views
2.6M+ views
2.5M+ views
2M+ views
1.8M+ views
1.8M+ views (Regional)
Results
Followers: 5.8M → 6.1M (+300K in 3 months)
Max Views: 30M on a single reel (organic)
Strengthened fan loyalty and brand voice in the gaming community
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Posted Aug 27, 2025
Created engaging gaming content for BGMI, boosting followers and views.