WordPress Theme and Block Editor for an LMS Marketing Site

Nifty Learning sells learning-management software to corporate L&D teams. Its pitch is simple: tedious admin work should be a thing of the past. The website had to say that in one scroll, show the product clearly, and stay easy for the team to edit. I received finished Figma designs and built the whole front end as a custom WordPress theme.

Industry: Corporate training software · Services: Custom WordPress theme, Gutenberg blocks, ACF, animations, page speed · Tools: WordPress, Gutenberg, ACF, JavaScript, CSS, Figma

I wrote the theme from scratch instead of reaching for a page builder. Templates, styles and scripts carry only what each page needs, so the markup stays clean and the layout follows the Figma file closely, from a 1440 px desktop down to a phone.

Every home page section is a Gutenberg block with ACF fields behind it: the 360-degree view, the workflow showcase, the benefit columns, the analytics cards. The team edits text, links and images in the block editor and can reuse a block on any page.

The motion follows the design: stacked notification cards, product dashboards that slide in, small hover details. I kept scripts light and set up caching so animation never slows the first load.

Nifty Learning has a marketing site that explains the product in four screens of scroll and is edited through the WordPress block editor, with a reusable block for every section.