Real Estate Social Media Content Samples

Letitia Laureano

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The "Just Listed" Post

cue the heavenly real estate sounds (*angelic ahhhhh*😇)

Just listed in Hayes Valley and I literally can't stop thinking about that kitchen window seat.

You know the one – where you're definitely going to sit with your morning coffee, pretending to read but actually watching the neighbor's cat do its daily surveillance routine 🐱

(No but seriously, this house has character for days)

The quick stuff:

• 3 beds, 2 baths (but like, really good baths)

• Has the perfect kitchen for all your saved Pinterest recipes

• A primary suite that'll make you feel fancy AF

• Walking distance to Starbucks (iced oat latte, anyone?)

Look, I could tell you about the square footage (it's 1,850 btw), but can we talk about how the current owners hosted their legendary Sunday brunches in that dining room?

Or how the backyard string lights make every random Tuesday feel like a special occasion?

$1.2M (or about what you'd spend on SF takeout in a decade... kidding... kind of 😅)

👉 Swipe for the tour (wait for the kitchen reveal – I audibly gasped)

Wanna see it before I tell the whole internet?

Slide into my DMs with a 🥑 and I'll hook you up with a private tour.

Because sometimes you need to experience the magic of great windows without 50 other people around.

#hayesvalleylife #sfhomes #thatviewthough

The "Market Update" That Won't Put People to Sleep

Let's skip the snooze-fest statistics and talk about what's REALLY going down in the Marina right now (because your aunt's friend's cousin who sold their house in 2021 doesn't have the full story)

The scoop you won't get at your next dinner party:

1. That sweet spot nobody's talking about:

Houses between 1.5-1.8M are getting multiple offers (hello 2021?), but ONLY if they have that work-from-home space everyone's still obsessing over. Sorry, dining-room-turned-office isn't cutting it anymore. 💁🏻‍♀️

2. Plot twist of the month:

Remember when everyone swore summer would be dead? Yeah... about that. *gestures at my inbox full of motivated buyers*

3. The sleeper hit:

Nobody's watching those marina-view condos... which means opportunities for my savvy buyers who understand playing the long game 👀

What this means for real people:

Selling?

• Those bathroom updates you've been putting off? Time to call your contractor

• Professional photos aren't optional (your iPhone 11 pics aren't it)

• Price it right or prepare for awkward conversations

Shopping?

• Get your pre-approval yesterday

• That perfect place? It's probably actually in Cow Hollow

• Don't sleep on Sunday open houses (yes, even during 49ers games)

🤫 Insider tea: Those "coming soon" listings in the Marina? They're actually coming next month. DM me for the early preview. Because sometimes it pays to know people who know things.

Questions? Drop them below 👇

Or slide into my DMs if you're shy. I promise I respond faster than my old dating app matches.

#sfmarketupdate #marinarealestate #tellitlikeitis

The Local Love Letter That Actually Builds Relationships

STOP SCROLLING IF YOU LIKE CARBS 🥖

You know that moment when you walk into a bakery and suddenly all your low-carb aspirations vanish? That's exactly what happened at 7:42 AM at Jane's on Fillmore.

And honestly? Zero regrets.

Why this spot is more than just another SF bakery:

• Their morning bun could solve international conflicts

• The baker, Tom, knows everyone's name (and their usual order)

• They single-handedly got me through 3 tough closings last week

• That window seat = unofficial office for half of SF's entrepreneurs

👉 Pro tip that nobody asked for but you need: Show up at 7:30am on Thursdays. That's when the secret off-menu pastries appear. You're welcome.

Must try: The "I'll just have half" morning bun (narrator: you will not just have half)

Fun fact that'll make you the hero of your next coffee run: They donate all leftover pastries to local shelters every. single. day.

Sarah (the owner) told me they've been doing this since day one, way before it was cool to care. We love a bakery with values AND value.

📍 Where to carb-load:

2123 Fillmore Street

Best times: Early morning or 2pm for the afternoon bake

Parking: LOL good luck (but actually, there's a secret spot behind the CVS)

Tag your pastry-loving friend who needs this intel

#fillmoredistrict #sffoodie #shoplocal

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Posted Nov 18, 2024

Social caption templates that turn boring real estate updates into save-worthy stories. Making listings, market updates, and local spots actually fun to read.

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