Whisk — Matcha Brand Identity
We partnered with Whisk, a contemporary matcha brand, to craft its identity from the ground up — from logo design to branding, packaging, and illustrations.
The visual language is rooted in a minimal and cool aesthetic, balancing modern simplicity with a playful touch. A hand-sketched logo anchors the brand with authenticity, while a custom character illustration inspired by a whisk brings versatility and personality — symbolizing moods, actions, and the lively spirit of the brand.