Zapdas Brand Identity

Ubaid Ur Rehman

Brand Designer

Graphic Designer

Logo Designer

Adobe Illustrator

Adobe Photoshop

Canva

Overview 🔎

Zapdas is a digital software firm that helps you design your websites and mobile apps. They already have a sister company focused on digital visuals and print design.

Problem & Solution 🤝

Zapdas team needed minimal and professional branding targeting their website and mobile development niche. They want to add more services for their current and new clients so they can get all under one roof.

Goals/Requirements:

Zapdas is a tech firm providing digital and software solutions so the key goals for this project were: • A branding that targets national and international clients. • Multiplying monthly clients' onboarding rate to 3x.

Timeline:

1-2 Weeks

Process 🛣

Here's a quick process breakdown for this whole project:

Creating Moodboards ·

Designing the Logo ·

Curating Brand Colour System ·

Curating Brand Font System ·

Compiling All the Elements in a Presentation ·

Feedback and Possible Revision.

Files Handoff to the Client.

Logomark Construction for Letter Z Mark

Finalized Logomark for ZAPDAS

Greyscale Version for the Z Logomark

Complete Primary Logo for Zapdas

Logomark Combined with the Biz Name for Final Logo

Inverted Version of Uni-Color Logomark.

Color System for the Brand to Bring Consistency in Visuals

Type System for the Brand to Bring Consistency in Text Copy

Business Card Concept Presentation for the Brand.

Mug and USB Concept Presentation for the Brand.

T-Shirt Concept Presentation for the Brand using Z Logomark.

Ubaid is extremely skilled in his work and pays very close attention to detail! I’m always pleased and excited to see the final result and he always makes sure to communicate very well if there are any additional materials he needs! Always a pleasure to work with him! Highly recommend! 🗣

(Team Zapdas)