SEO-Blog | About medical issues
Ines Biedenkapp
The Mission
The idea behind these blog posts was to combine medical and SEO writing to create valuable articles. They should give an idea of why the nasal mucous membrane can dry out or what to do when a mosquito bites you. A medical researcher provided me with information on these subjects.
My Role
Working with medical researchers, I combined my SEO-writing skills with medical information on what might help a dry nose or itchy mosquito bites. As the Swiss Pharmaceutical regulations are very strict, I not only had to be very accurate but also make sure that anyone could understand the content.
Sample
There were different seasonable articles, such as mosquito bites or a blocked nose.
This article shows the risks of mosquito bites; we used bullet points to ensure the article is easy to read.
During the European winter, people often experience so-called dry noses.
Tools Used
Google Ads (Keywordplanner),
Google Docs,
Answer the Public
Takeaway
It was fascinating to work with a doctor on articles for a non-medical audience. I not only learned a lot about medical issues and the pharmaceutical law in Switzerland, but it also improved my ability to describe something complex but tailored to the users.
Like this project
Posted Sep 22, 2024
We wanted to enhance the website with useful content for our readers. Together with the medical department, we started creating a unique SEO-Blog.
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Clients
Verfora
