This is a personal exploration project, inspired by the after-office tennis culture I often see around me. Many office workers head to the court after 9-5, not just to play a sport, but to release stress, refresh energy, and recharge.
I imagined a Tennis Club brand that captures that spirit -playful, equal, and freeing.
The visual identity explores a mascot style, posters, and social media previews to bring the idea to life.