Client / Context
The client (Brilliance Lab) needed a highly professional annual report designed for a behavioural economics-led research paper, focused on the future of AI and jobs in Australia. They provided a Word document with finalized text and brand assets but needed expert layout and design execution to communicate their message.
My Role
I was responsible for taking the raw content and building a clean, branded 30+ page annual report layout using their visual identity. I applied structured layout principles, created a typographic hierarchy, and ensured brand consistency throughout.
Process & Tools
I converted the text-heavy Word document into a high-impact PDF using Adobe InDesign
Applied the brand’s colour palette, typography, and spacing rules
I structured data-heavy sections into visual chunks for clarity
Delivered print-ready and web-optimized versions
Result & Impact
The final report was polished, readable, and aligned with the brand’s modern voice. It enhanced the document’s professionalism for stakeholders and was utilized in both print and digital formats to support the client’s research outreach.