The target audience comprises English-speaking small business owners and marketers seeking assistance with their digital adsThe target audience comprises English-speaking small business owners and marketers seeking assistance with their digital ads. The focus is on individuals who are tech-savvy, making the platform geared towards Millennials and Gen Z. The design language chosen aims for an easy, light, Software as a Service (SaaS) look, providing a sense of maturity to the project while portraying it as an uncomplicated process.

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