Beauty Retouching: Market-Ready Skin & Hair
Karl Wesneski
In this case study we explore advanced skin and hair retouching techniques tailored for e-commerce, editorial, and campaign imagery. Utilizing methods such as frequency separation, dodging & burning, and tonal optimization, we achieve flawless marketable results. The outcome is consistently polished assets, free from blemishes, discoloration, and imperfections, ensuring a glowing, natural look.
Hero image above has skin smoothed while maintaining natural texture for close-up beauty imagery
Hair cleanup, eye area lightening, and skin texture balancing for fashion polish
Hair and skin refined with gentle eye lightening to draw out model's natural features
Overall skin refinement and eye pop for a clean fashion lookbook aesthetic and viewer engagement
Blemishes removed and tonal range tightened to preserve a natural, on-location skin glow
Skin oiliness reduced with subtle eye brightening for clean, confident menswear presentation
Hair refined and skin tone balanced to support a direct-flash lighting aesthetic
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Posted Dec 26, 2025
In this case study we explore advanced skin and hair retouching techniques tailored for e-commerce, editorial, and campaign imagery.
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Clients
Sunrise Brands
7 DIAMONDS
