Promo video for an AI CV builder platform by Alex MitovPromo video for an AI CV builder platform by Alex Mitov

Promo video for an AI CV builder platform

Alex Mitov

Alex Mitov

For Enhancv, we produced a clear and engaging product promo, in the context of our character Zoe, who starts and ends the story, clearly outlining the journey of using the platform. Icons and UI-inspired shapes illustrate key functions, while smooth gradients and drop shadows ensure visual engagement.
Voice and sound direction reinforce the message, emphasizing clarity and simplicity helping viewers quickly understand what the product does and how it can benefit them. Produced originally in English, we then localized it French, German and Spanish, and did a few short-form vertical adaptations.

Challenge & Solution

We've recently seen a boom in layoffs, a rapidly changing job market and lots of uncertainty from employees. Enhancv needed more visibility to their solutions for job seekers. We did a minute-long promo video with short-form and language adaptations, showcasing their platform.
Enhancv's resume templates are fully customizable...

My Responsibilities

Creative - writing the script and action on screen.
Developing graphics and assets.
Creating a new branded motion identity.
Storyboarding.
Motion graphics & animating.
Vertical Reel Adaptations.
Localization in French, German and Spanish.

Result

The video generated 7.5 million views on YouTube, establishing the platform as the go-to place where job seekers build their resume.
We did more content afterwards for both internal and marketing purposes.
Tailored resume cover letter in less than a minute.

Project Dashboard

As a side project, I did a web page dashboard - a home to all resources related to the project. Scripts, Storyboard, Previews, everything organized in one clean link for the client to keep.
Home Page
Home Page
Deliverables Page
Deliverables Page
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Posted May 4, 2026

Promo for a Resume Builder SaaS platform, building up their motion language and showing the user journey and solutions they are solving.

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Timeline

Sep 25, 2024 - Oct 30, 2024

Clients

Enhancv