Kim & Kimmy
Poncho studio
Kim & Kimmy is a new brand of baby care products, based in the United Arab Emirates. The purpose of the brand is to provide premium quality products for the care of the little ones, focusing on the sustainability of its products and care for the environment.
The challenge of this project was to generate a brand that has a global language but also easily adapts to the middle east culture.
We developed the naming taking into account its translation and uses in Arabic. We generate a typographic brand that allows to use it in both alphabets, as well as working on its packaging and different identity pieces, with the aim of making them visually attractive, fun and easily identifiable.
Client: Kim & Kimmy
Art Director: Nicolás González Irigoin
Graphic design: Nicolás González Irigoin & Carolina Angarola Pesce
Brand Manager: Tara Cameron
Photography: Alex Attikov - Verónica Lorizio
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Posted May 12, 2025
We developed the naming with Arabic translation in mind. Created a typographic brand usable in both alphabets, plus packaging and identity elements.
